Let's address several issues but first allow me to say that I do not agree with the need for these measures.
Having said that, how often do you play DVD movies that you own on other peoples machines? I never do. Actually, I download several HD movies every day using Vuze for free. We watch them and throw them away.
How often do you play video games on other peoples game consoles? I never do. I play both DVD movies and games here at home and often invite friends to join me. No problem.
Music, well, I have 12,000+ songs in my iTunes file and actually have all the music I'll ever want. It's taken some time to collect it but I rarely download music now since I have everything I like right here.
Lastly, there is a certain right that artists have to profit from their work. It is their work. Taking that right away from them isn't fair either. The industry is searching for fairness and for a method to insure artists profit from their work. Right now there is a vast amount of both music, video and game software that is pirated. That isn't right, as you probably know.
What would be your alternative? I don't have a viable one, do you?