The Talking Window - Advertising Messages Beamed In To Train Passengers Head


A silent, vibrating window is turned into a completely new audio medium

train_2607849b
Passengers leaning their head against the window will “hear” adverts “coming from inside the user’s head”, urging them to download the Sky Go app. The proposal involves using bone conduction technology, which is used in hearing aids, headphones and Google’s Glass headset, to pass sound to the inner ear via vibrations through the skull. A video for the Talking Window campaign released by Sky Deutschland and ad agency BBDO Germany states: “Tired commuters often rest their heads against windows. Suddenly a voice inside their head is talking to them. No one else can hear this message.” More

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The Talking Window - Advertising Messages Beamed In To Train Passengers Head: http://ning.it/17OFLZv

How creepy!  Good find James.  Thanks for posting so we know about this! 

YEP DEF CREEPY

If anyone asked me, which no one does, I'd say they beam messages into our heads 24x7.

Perhaps this is to be used as a listening device, you know what they say, "Hidden in plain sight" I do not think this about advertising

What Strikes me is with this modern technology is that you can use a speaker as a microphone.

http://hackaday.com/2007/10/27/speaker-as-a-microphone/

may seem a wee bit paranoid, but I don't trust the farkers. :o

This system is operated by transmitting an invisible IR-beam to the window of the target room. The window pane is slightly vibrating in accordance to the sound waves emanating from speech. The beam is reflected from the window pane according to the law of optics, ie. the angle of incidence is equal to the angle of reflection. The receiver picks up the reflected beam that is modulated by the window pane vibrations, and the optical signals are automatically converted into electronic signals. The picked up speech is now filtered, amplified and recorded. Both the transmitter and the receiver are built into standard single lens reflex cameras, allowing for perfect concealment.
The complete system is supplied in a camera case incorporating amplifier, filters and recorder.

TRANSMITS/RECORDS
Sound wave vibrations which reflect off smooth-surface glass (single or double glass thermo pane). Transmitter laser's angle of incidence equals the angle of reflection to the receiver. Rippled or grained glass will not provide a suitable reflecting surface from which to record.

FILTERS OUT
Acoustic interference cause by interior and exterior sound wave reflections may be filtered and modulated by the LASER EMAX-3500's receiving system. The transmission may be fine-tuned by means of a modulated search tone or by adjusting the placement of the receiver. Tape recordings may be further edited at the user's option.

http://www.electromax.com/laser.html

Just crossed my mind, if this is as innocent as just adverts, it seems that it would only be able to 'broadcast' adverts to the people sitting next to the window and no one else, not the people sitting next to the aisle or anyone standing. Apart from the fact that you normally only rest your head against the window when extremely tired, so most of the time,the stated excuse for the use of this technology is rendered useless . And that does not make it plausable to me, that this is about adverts. All that expense to reach so few,

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