(NaturalNews) Advocates for truth in food labeling will be working diligently this fall to gather enough signatures to get an initiative placed on the 2012 California electoral ballot that, if passed, will mandate that genetically-modified organisms (GMOs) be properly labeled within the state.

The measure also has the potential to set a new labeling standard for the rest of the US as well, which could eventually drive GMOs out of the marketplace altogether.

The biotechnology industry and its allies have pumped billions of dollars into lobbying efforts that have effectively prevented every proposal for GMO labeling from moving forward.

While numerous polls have found that at least 90 percent of Americans support the mandatory labeling of GMOs, the US Food and Drug Administration (FDA), the US Department of Agriculture (USDA), and various other federal agencies backed by special interests have repeatedly stood against it (http://www.naturalnews.com/029168_G...).

The Obama administration has also made it very clear that regulating genetically-modified organisms (GMOs) is not a primary concern for the US government, let alone any sort of proper labeling.

Just a few months ago, Obama's USDA, for instance, willingly and openly deregulated GM alfalfa without an environmental impact report (EIR) or any proper safety studies (http://www.naturalnews.com/031196_G...).

And the administration has also been pushing very hard to get GMOs permitted for planting in national wildlife refuges, which is against the law (http://www.naturalnews.com/032726_G...).

Getting GMOs labeled continues to be an uphill battle -- and it may seem like something that will never happen apart from a miracle -- but like every other political effort that has ever been successful on a significant level, dedication and strategic planning by grassroots activists just might be the key to victory.

By simply getting a GMO labeling initiative on the California electoral ballot in 2012, half the battle will have already been won. The goal now, though, will be to gain enough signatures to get it on the ballot.

Organic Trade Association board members have ties to GMOs, thus the organization's silence on the issue

Labeling of GMOs is something that most NaturalNews readers might assume is widely supported by the nation's organic companies and groups. And this is largely the case except for a few, including the Organic Trade Association (OTA), whose ranks have been tainted by board members with ties to corporations that profit from the sale of GMOs.

OTA's President Julia Sabin, for instance, is Vice President and General Manager for Smucker Natural Foods, Inc., which uses GM high fructose corn syrup and other GM ingredients in its various jellies and jams. Sabin personally profits from her company's use of GM ingredients, and yet she holds the highest post at OTA, a group that is supposed to represent the interests of the organic food industry.

While OTA claims to support the labeling of GMOs, the group has never devoted any of its financial resources to actually making this a reality. So this key player in the organic industry has essentially done little to nothing to actually get GMOs labeled in the US, and yet claims at the same time to support GMO labeling.

Be sure to watch this short, informative video about various OTA board members' connections to GMOs, and learn why OTA has taken a soft stance on GMO labeling: https://www.youtube.com/watch?v=FCK0...

After seeing the numerous connections to GMO interests, it will become clear why OTA essentially plays both sides of the fence by saying one thing and doing another.