2+2=5: Arithmetic of a counter-plan plus the enthusiasm of the workers. Soviet propaganda poster by Yakov Guminer, 1931.
In the view of most of Orwell's biographers, the main source for this was Assignment in Utopia by Eugene Lyons, an account of his time in the Soviet Union. This contains a chapter "Two Plus Two Equals Five", that referred to Guminer's slogan.
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