As food costs rise, retailers keep prices stable by shrinking package sizes, quantities
That "pint" of Häagen-Dazs ice cream weighs in at 14 ounces, two ounces short of a technical pint.
Honey, they shrunk the orange juice.
Household brands ranging from Ivory soap to Kraft cheese singles have seen their packages downsized up to 20% over the last few years - even though shoppers are paying just as much, according to a new study by Consumer Reports.
The investigation found that consumers are getting less bang for their buck on everything from toothpaste to tuna cans.
"You are paying the same for less," said Consumer Reports senior editor Tod Marks.
The supermarket's biggest losers include a half-gallon of Tropicana orange juice, which should be 64 ounces based on what you learned in school, but is just 59 ounces.
Also svelter: the iconic Häagen-Dazs ice cream pint, which has shed nearly 13% of its weight, and Kraft 2% Milk Singles, now featuring two fewer slices.
These incredibly shrinking products are a byproduct of rising commodity and fuel costs that are expected to raise the cost of food by 3% this year.
"Over the past few years, the cost of dairy, fresh eggs and all-natural ingredients - like fresh raspberries and Madagascar vanilla - have increased an average of 25%," said Häagen-Dazs spokeswoman Dori Bailey.
Tropicana said it decided to reduce the size of its product last year due to a devastating winter freeze during the last growing season, which yielded one of the smallest orange crops in 20 years.
"Tropicana chose to maintain the price of our most popular product by converting our 64-ounce Tropicana Pure Premium carton to 59 ounces," company spokeswoman Gina Judge said.
Reluctant to create sticker shock in tough economic times, manufacturers turned to shrinking their products. Consumers are far more sensitive to price increases than they are to changes in sizes, experts say.
Read more: http://www.nydailynews.com/money/2011/01/05/2011-01-05_as_food_cost...
Honey, they shrunk the orange juice.
Household brands ranging from Ivory soap to Kraft cheese singles have seen their packages downsized up to 20% over the last few years - even though shoppers are paying just as much, according to a new study by Consumer Reports.
The investigation found that consumers are getting less bang for their buck on everything from toothpaste to tuna cans.
"You are paying the same for less," said Consumer Reports senior editor Tod Marks.
The supermarket's biggest losers include a half-gallon of Tropicana orange juice, which should be 64 ounces based on what you learned in school, but is just 59 ounces.
Also svelter: the iconic Häagen-Dazs ice cream pint, which has shed nearly 13% of its weight, and Kraft 2% Milk Singles, now featuring two fewer slices.
These incredibly shrinking products are a byproduct of rising commodity and fuel costs that are expected to raise the cost of food by 3% this year.
"Over the past few years, the cost of dairy, fresh eggs and all-natural ingredients - like fresh raspberries and Madagascar vanilla - have increased an average of 25%," said Häagen-Dazs spokeswoman Dori Bailey.
Tropicana said it decided to reduce the size of its product last year due to a devastating winter freeze during the last growing season, which yielded one of the smallest orange crops in 20 years.
"Tropicana chose to maintain the price of our most popular product by converting our 64-ounce Tropicana Pure Premium carton to 59 ounces," company spokeswoman Gina Judge said.
Reluctant to create sticker shock in tough economic times, manufacturers turned to shrinking their products. Consumers are far more sensitive to price increases than they are to changes in sizes, experts say.
Read more: http://www.nydailynews.com/money/2011/01/05/2011-01-05_as_food_cost...
Comment
"Destroying the New World Order"
THANK YOU FOR SUPPORTING THE SITE!
Latest Activity
- Top News
- Everything
"Anythings possible mad science would bring back all of jurassic park if they could. From a birds…"
Two Combat Aircraft Captured and Studied in WWII Pacific Theater
During the heated contest of the WWII Pacific Ocean War both the US Pacific fleet and the Axis…See More
Charles Manson Talks About The Global Elite
"Another group of people that get disregarded are the the Process Church. Deaths and strange…"
Captain fantastic scene (Bill of rights)
Scene from the movie "Captain fantastic"Uploader does not claim ownership of any of the footage used in this video. All credit goes to the respective owners ...
The UK Has Just Reached It's Boiling Point - Ricky Gervais
Ricky Gervais - Frustration still there a year on.Nicholaswatt reports what he has been told by a parliamentary veteran, who warns: "'My constituents feel th...
Terrorized on a 3 Day Weekend
We had a holiday weekend coming up. My ex, whom I was sharing custody with was off for her…See More
"Interesting. I always thought he was still alive. Probably given some plastic surgery and a witness…"
Sydney Sweeney Has Great Jeans - Outrage AI Parody Song
"Props to Schottenstein on his foray out of the woods that was DEI and wokeness. "
"One of the theories floating around was Hilary Clinton's brother Hugh, was the one…"
Sick sci-fi sex fantasy written by Epstein's first benefactor people say inspired his twisted island... before author's SON ended up arresting him
By JAMES REINL, US SENIOR REPORTER Published: 08:45 EDT, 3 August 2025 | Updated: 10:41 EDT, 3…See More
© 2025 Created by truth.
Powered by
You need to be a member of 12160 Social Network to add comments!
Join 12160 Social Network