It was a wild month in U.S. politics, and CNN had a tough time keeping up with the competition from a ratings perspective.
For July 2017, CNN was -48 percent in total prime time viewers, -29 percent in total day viewers, -48 in the prime-time demo, and -28 percent in the total day demo versus July 2016.
July 2016 was a month when the network finished No. 1 in the prime-time demo, due to highly-rated presentations of the Democratic and Republican nominating conventions, terrorist attacks in Nice and a police officer shooting in Dallas.
http://www.adweek.com/tvnewser/july-2017-ratings-cnn-is-a-top-10-ca...
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