The ad, shown above, displays a 'security scan' of a woman in her underwear with the words, "Be Proud of Your Body Scan: Go Vegan."
Southwest rejected the ad which was submitted to its in-flight magazine Spirit, stating it was too provocative to run in the publication.
PETA Vice President Dan Matthews predictably rejected this.
This site has been unable to gauge whether the lobby reveals the amount of donor money it injects into creating failed advertising campaigns.
About this site
This site looks at the economic and social damage being caused by the extremist vegan lobby People for the Ethical Treatment of Animals (PETA). It also examines its aims, philosophies, strategies and campaigns.
We report globally from Australia, New Zealand and the United States.
This site supports the humane slaughter of animals and responsible animal welfare practices.
http://www.petawatch.com/2010/05/southwest-airlines-rejects-peta-ad...
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