A video from Expo West in Anaheim. Jeffrey M. Smith of the Institute for Responsible Technology is really optimistic we are closing in on the tipping point on defeating GMO food. He points out this natural food expo has exploded with non-gmo products. But the key, according to Jeffrey, is not the already educated organic shopper but the fact we are getting to Walmart and other big box store shoppers. We do not have to wait for labelling or the government to save us. He points out the bottom line which is shopping with your wallet. Corporations are all about profit. If they see their sales diminishing while organic sales continue to skyrocket they will do the work for us. Shareholders will not give a damn if their share value is plummeting due to organic sales. They will demand change.
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